LIVE & KICKING
Winners Circle
Empowering Communities Against Addiction — creating safe spaces where people can heal, thrive, and become active contributors to a stronger, more unified community.
Raffle Drawing Countdown — July 2, 2026
Introduction to Live & Kicking Winners Circle
Learn about our mission, our community, and how we empower individuals for successful reentry through compassion and peer support.
Tyler, TX · Est. 1995 · Empowering Communities Against Addiction
Our Mission & Vision
Our Mission
To uplift individuals and families by fostering a community rooted in compassion, peer leadership, and shared growth. We strive to create safe spaces where people can heal, thrive, and become active contributors to a stronger, more unified community.
Our Vision
Our outreach initiatives aim to connect with at-risk populations and provide essential resources. We focus on education, prevention, and support services to foster community resilience and growth.
Our Impact
The impact of Live & Kicking Winners Circle is seen in the lives we touch and the communities we strengthen. Through consistent outreach, volunteer service, and community-driven initiatives, we help individuals move forward with renewed purpose.
Our History
LIVE & KICKING WINNERS CIRCLE was founded in 1995 by a group of community members who recognized the need for a local organization dedicated to helping the community evolve beyond the influence of addiction. Since then, we have grown into a thriving nonprofit, serving hundreds of individuals each year through peer support, reentry mentoring, and community outreach.
Our Journey — As We Grow
From a dream and a sign in an empty field to a thriving community outreach center — this is the story of Live & Kicking Winners Circle, built by faith, community, and the belief that every life is worth fighting for.
Founded — The Vision Begins
Live & Kicking Winners Circle is established in Tyler, TX with a mission to break the chains of addiction and criminal thinking.
"Future Home of LAKWC" — The Dream Takes Root
Deerdra McCloud and founding members plant the sign for the future home of the Live & Kicking Winners Circle Community Outreach Center.
The Original Building Arrives
The first structure is brought to the property — a humble beginning that would grow into a full community outreach center.
Building the Dream — Expansion Begins
Volunteers and workers frame out the expansion of the Winners Circle facility, growing to meet the needs of the community.
Our First Owned Building — A Historic Step Forward
After years of operating from borrowed and rented spaces across multiple temporary sites, Live & Kicking Winners Circle achieved a landmark milestone — acquiring this free-standing building as our very own. Located at 1505 W 34th St, Tyler, TX, this is more than a building; it is a permanent home for the mission. Plans are already underway for future expansion, including new wings to grow our operations and support more community restoration projects.
Founding Team — Inside the Circle
Founding members gather inside the Winners Circle meeting space, united by a shared commitment to recovery and community uplift.
MaryAnn & Cliff — Our Beloved Supporters
MaryAnn and Cliff, cherished supporters of the Live & Kicking Winners Circle, whose generosity and encouragement helped make the mission possible.
Growing Together — The LAKWC Family
Members and supporters gather at the Winners Circle, reflecting the growing family of peers, mentors, and community champions.
Stronger Together — The Circle Grows
Today, the Live & Kicking Winners Circle continues to grow — with a dedicated team of peer supporters, mentors, and community leaders all working toward lasting change.
The Story Continues — Be Part of It
Every chapter of our story has been written by people who believed in the mission. Join us as we continue to grow, serve, and change lives in Tyler, Texas and beyond.
Join Our MissionOur Programs
Our programs are designed to meet people where they are and guide them toward growth, stability, and opportunity — reflecting our commitment to service and lasting impact.
Peer Support Meetings
Weekly peer networking group meetings every Tuesday & Thursday at 7PM. A judgment-free space for healing, mentoring, and accountability.
Reentry Mentoring
Guidance and support for individuals transitioning out of the criminal justice system, helping them build confidence and embrace healthier lives.
Youth Engagement
Programs and outreach for children of the incarcerated, including holiday programs, meals, and family support initiatives.
Community Resources
Access to housing, employment, clothing, and essential resources through our network of community partners.
Technology Training
Basic and Intermediate Computer and Mobile Device 101 training programs to help community members build essential digital skills.
Prison Ministry
Active prison ministry visits and outreach to incarcerated individuals, providing spiritual encouragement and connection to support networks.
Tyler Day Nursery Summer Events
Fundraiser Raffle Give Away
Live & Kicking Winners Circle Women's Group is proud to donate gift baskets in support of the Tyler Day Nursery Summer Program. Raffle tickets are available now — drawing on July 2, 2026. Every ticket supports our community kids!
Meet the Founding Members & Executive Team
Deerdra McCloud
Founder / Facilitator / Activities Coordinator
Deerdra McCloud founded the Tyler Chapter Winners Circle as a safe space for encouragement, growth, and positive change. As facilitator and activities coordinator, she leads with compassion, organizing meaningful programs and peer-driven activities that inspire members to live drug-free, crime-free lives while building a supportive community.
Eric Broughton
Executive Director
As Executive Director and Co-founding Management Member, Eric Broughton provides steady leadership and vision for the Winners Circle Peer Support Network. He is dedicated to guiding the organization's mission of empowerment, helping members embrace accountability, recovery, and positive community engagement.
Tony Meeks
Co-Executive Director
As Co-Executive Director and Co-founding Management Member, Tony Meeks helps steer the Winners Circle Peer Support Network with commitment and care. He works alongside leadership team and peers to strengthen reentry, recovery, and community support, ensuring every member has a pathway to lasting change. Tony also plays a key role in leading the Tyler Chapter's prison ministry visits and organization development fundraising support activities.
Founding Members Executive Support Team
Ruth Wilson
Secretary
As Secretary, Ruth Wilson supports the Winners Circle Peer Support Network with organization and dedication. She helps maintain clear communication and accurate records, ensuring the network's mission of peer-led support and positive community impact stays on track.
Laura Newsome
Administration Support
As part of the administration support team, Laura Newsome helps keep the Winners Circle Peer Support Network running smoothly. Her behind-the-scenes dedication ensures that members and leaders have the structure, organization, and resources they need to thrive.
Will Whittenburger
Peer Support Counselor
As Peer Support Counselor, Will Whittenberger walks alongside members on their journey of recovery and reentry. With understanding and encouragement, he provides guidance, listening, and hope — helping peers build confidence and embrace healthier, crime-free lives.
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Jerry Griffin
Team / Peer Support Special Events Speaker
As part of Team Support, Jerry Griffin brings encouragement and reliability to the Winners Circle Peer Support Network. He plays a vital role in strengthening the group's sense of community, offering steady support that helps peers stay motivated and connected.
Ella Walker
Team Support
As a Team Support member, Ella Walker contributes warmth and encouragement to the Winners Circle Peer Support Network. She helps foster a welcoming environment where peers feel supported, valued, and motivated to continue their journey of positive change.
Tanger Pennyman
Ladies Group Meeting Secretary / Activities Coordinator
Tanger Pennyman supports the Winners Circle Peer Support Network by coordinating activities and serving as Secretary for the Ladies Group Meetings. With care and dedication, she helps create safe, engaging spaces where women can share, heal, and grow together in strength and support.
A. Ware
Administration / IT / Social Media Tech & Peer Support (Volunteer)
Arveldia Ware provides vital administrative, IT, and social media support for the Winners Circle Peer Support Network. She also assists in coordinating community upliftment and restoration events, including technology training programs (Basic and Intermediate Computer and Mobile Device 101).
Art Williams
Inspirational Mentor / Team Support
"Mr. Inspirational" — Art Williams serves as a Team Support Member and inspirational mentor, bringing encouragement and lived wisdom to the Winners Circle community.
Weekly Events & Activities
Don't miss our upcoming events — come join us!
Tuesday
Peer Group Meeting
Come join our Peer Networking Group meetings and stay connected to support your journey to successful transitions.
Thursday
Peer Group Meeting
Come join our Peer Networking Group meetings and stay connected to support your journey to successful transitions.
Community Peer Programs & Volunteer Opportunities
Sign up to hear from us about opportunities and events.
In Recognition of Our Award Recipients
Deerdra McCloud
Founder / Facilitator — Live & Kicking Winners Circle
The LIVE & KICKING WINNERS CIRCLE is proud to have been honored with the Cristy Arscott Liberty Bell Award — presented by the Smith County Bar Foundation at Law Day 2025. This prestigious recognition celebrates outstanding community service and commitment to justice, equality, and the rule of law.
Founder Deerdra McCloud accepted this honor on behalf of the entire Live & Kicking Winners Circle family — a testament to the dedication of every member, volunteer, and supporter who makes our mission possible.
Eric Broughton
Executive Director — Live & Kicking Winners Circle
The LIVE & KICKING WINNERS CIRCLE proudly celebrates the recognition of our Director, Eric Broughton, as a recipient of the State of Texas Governor's Volunteer Service Award — an honor that reflects the very heart of who we are. Our leadership is built on service, integrity, and a deep commitment to uplifting our communities.
Moments of Hope, Inspiration & Recognition
Our Journey in Photos — "Law Day" May 9th, 2025
Top 10 Frequently Asked Questions
Can't find an answer? Email us or call (800) 449-9945
Join Our Team — Volunteer With Us
See how you can make a real difference in the lives of those seeking recovery and reentry support. Your time and talents matter.
Support the Mission — Become a Volunteer
Join Our Team of Volunteers
If you're interested in one of our open volunteer positions to help support the mission, start by providing your contact information and background summary in the Message section. One of our Managing Members or Administrators will reach out to you.
Thank you for your interest in becoming a Live & Kicking Winners Circle Mentor, Event Helper, or supporting Administration or Social Media needs. If interested in joining our Team of Prison or Community Ministry Liaisons, please let us know. *Certificate training is required. We will gladly assist you.
JOIN OUR TEAM OF VOLUNTEERS & MAKE A POSITIVE DIFFERENCE
Contact Us
Better yet, see us in person!
We love our visitors, supporters, or anyone struggling with an addiction who just needs to be connected to a support peer network. We welcome new visitors during sessions. Otherwise, contact us to schedule a time to meet by appointment.
Address
1505 W 34th St, Tyler, TX
Phone
(800) 449-9945Hours of Operation
Tuesdays & Thursdays, 7:00 PM – 8:30 PM
Or by Appointment
Support Our Growth
Your donation helps us provide essential resources and support to those struggling with addiction and incarceration. Every contribution counts!
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LIVE & KICKING WINNERS CIRCLE — Online Payment · Custom Amount